Everything You Need To Succeed in the Kitchen

Beef is incredibly versatile. And while everyone loves choices, sometimes they can be overwhelming! This is your one-stop shop for beefing up your skills. How do you choose where you buy your beef? We can help. Need recommendations on what cut to cook when your in-laws come to town? Gotcha covered. Need to pinch pennies but don't want to sacrifice on flavor? Read on.

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How to Buy Beef

Grocery store or farmer's market? What about an entire side of beef? And what do those labels really mean? All that and more.

Find Answers

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Save Money

Explore our six tips & tricks to stretch your dollar and keep your plate protein-packed.

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Pick a Cut

The interactive butcher counter was created to help you find the right cut, every time.

Explore the Cuts

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Get Recipe Inspo

Healthy. Quick. Kid-Friendly. 5 Ingredients or Less. Global Flavors. And More. Hundreds of easy, tasty recipes at your fingertips.

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Learn Cooking Techniques

Batch-cooking. Braising. Stir-frying. Indirect Grilling. Freezing and Thawing. Busy life means mastering these easy skills so meals are a breeze.

Learn Cooking Hacks

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Make the Perfect Pairing

Virginia is over-flowing with local spirits and flavors. Here's how to turn that bottle of wine/cider/beer you bought last weekend into an easy and impressive meal.

Be a Pairing Pro